CBCO Introduces ‘LifePoints’ Rewards Program

Dedicated blood donors may now earn valuable gifts and more from online store

Community Blood Center of the Ozarks is pleased to introduce the LifePoints rewards program.

Beginning June 17, LifePoints offers all CBCO blood donors the opportunity to collect points each time they donate. Those points may be redeemed online for gift items and cards from some of your favorite merchants, both local and nationwide.

Once a donor profile is created online at www.cbco.org, LifePoints may be tracked following each donation.  Those points may then be redeemed in an easy-to-use online store.  The donor profile also offers vital health information for the donor, based on their previous donations. Donors may now monitor blood pressure readings, cholesterol totals, pulse, hemoglobin and more from previous blood donations to CBCO. It’s a great way to keep track of your overall health and another great benefit to saving lives!

LifePoints may be redeemed for a variety of gift cards or not-for-profit causes.  Some of the redemption options include gift cards from Visa, Amazon, Andy’s Frozen Custard or Starbucks. Numerous “give back” options are included also, helping to sustain initiatives like local college scholarships, global blood programs or even CBCO itself.

“We’re so excited about LifePoints, and I know our donors will be as well,” CBCO Executive Director Don Thomson said.  “In the past, a donor would have to wait for a special event or promotion to receive a thank you gift.  LifePoints will allow every donor at every drive the opportunity at those rewards.  The more you give, the more points you earn, so the program rewards donors for their consistency in saving lives.  In addition, LifePoints is flexible, offering us the opportunity to award bonus points during certain times of the year or if inventory levels become unsuitable.”

Every five minutes, someone in an Ozarks area hospital receives blood provided by a donor to CBCO. To find out how easy it is to save lives, call 1-800-280-5337 or visit www.cbco.org. On behalf of patients across the region, thank you for giving life to your community.